YES BANK, India’s new age private sector Bank, entered into
a strategic alliance with the Centre for Environment Education (CEE), to pursue
joint initiatives under the Bank’s community engagement initiative, YES
COMMUNITY. This tie-up is aimed at sensitizing communities residing around the
Bank’s retail branches on environmental issues such as Energy Conservation,
Recycling, Water Conservation, Sanitation and Pollution Prevention.
As part of the strategic alliance, CEE will act as the
Technical Advisor to YES BANK, providing support in conceptualising and
developing YES COMMUNITY events. CEE’s proven expertise in the area of
environment and its proficiency in developing effective educational
communication tools will further strengthen the Bank’s commitment to raising
awareness on issues related to sustainability.